kp center of healthy living
”options” bariatric surgery website
Winner of the AIVA Communicator Award of Excellence and a Communicator Award of Distinction.
2022
Kaiser Permanente’s (KP) Center of Healthy Living (CHL) generated a bariatric surgery program, called “Options,” that included a 40 page guidebook that they wanted to make digitally accessible. Since an illustration style was not yet established for KP, CHL developed their own characters for the book. The goal of the website was to best consolidate the robust information, make it engaging, and leverage these illustrations to tell a compassionate and sincere story of how to get healthy before, during, and after bariatric surgery.
concept + design | photoshop